The vision of 4PS Contact Center International Standard organizations is to conduct research on contact center industry, development of standard system, research on benchmarking evaluation, in order to support industrial pattern, management instrumentation, industrial restructuring and promotion, talent system establishment and talent culture, customer value promotion for the contact center and service outsourcing industries in the future, in order to promote further development of the contact center and service outsourcing industries.

Its ultimate goal is to develop 4PS Contact Center International Standard into a global industry standard rooted in China for contact centers in the future, and develop its organizations into an international standard authority in the field of contact interaction and customer relationship management.

4PS International Standard-Mission

The implementation of 4PS International Standard helps customers develop professional ability of customer management, improve operation management, enhance customer experience and build a customer loyalty system, and helps to reduce cost, improve revenue and realize business growth.

Based on 4PS Contact Center International Standard, it helps the industry realize efficient and professional management, build a unified and effective industrial system, and drive healthy development and scientific progress of the industry.

It helps integrate various industries of contact center into global system, conduct macro research, and explore benchmarking data, best practice and evaluation system of each industry, in order to realize excellent management and scientific progress of global contact center industry.

Status of 4PS Contact Center International Standard:

-4PS Contact Center International Standard is an international standard for the operation management of a contact center (not limited to traditional call center).

-Passing 4PS Contact Center International Standard Authentication will become the symbol of an excellent contact center both at home and abroad.

-Passing 4PS Contact Center International Standard Authentication is the pursuit of a contact center or service provider with excellent operation management, and an effective way or means to become a benchmarking in the industry.

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